Activate your profile

You’ve earned your place. Now tell the full story.

Companies don’t pay to appear in Good Business Partners. Recognition is based on independently assessed payment performance.

If your company is already recognised, you can activate a Full Good Business Partner Profile to show suppliers not just how you pay, but what makes your organisation a great customer to work with.

Recognition can’t be bought.

Companies appear in Good Business Partners because their reported payment performance qualifies them for inclusion — not because they pay to be here.

Recognised companies can choose to activate a Full Good Business Partner Profile, adding their story, supplier information and opportunities alongside their independently assessed payment record.

Recognised. Activated. Assessed.

Every company here has earned its Recognised Profile through its payment performance. From there, you can choose to activate a Full Good Business Partner Profile, or go further with the Supplier Choice Index.

Earned · automatic
  • Automatically included for every qualifying company — earned through payment performance, never bought
  • Recognition based on independently assessed payment data
  • Your core current performance: average days to pay and % of invoices paid on time
  • Your company logo, where we hold an approved version
  • Remains live whether or not you activate a Full Profile
Find your profile

Already live for every qualifying company. Nothing to apply for.

£950 + VAT / year
  • Your complete payment history and improvement story
  • Your payment terms shown alongside actual payment performance
  • Your own account of how you work with suppliers and your supply chain
  • Links to supplier opportunities, procurement information and relevant resources
  • Company logo, imagery and supporting company information
  • Your Good Business Partner recognition presented alongside the independently assessed data
Activate your Full Profile

See a Full Profile in action →

Your story and links are company-supplied content, clearly labelled as such and not independently verified by Good Business Pays. Your payment record and recognition are independently assessed and are not affected by activation.

Priced to the work involved
  • A deeper assessment of what makes your organisation a good customer, beyond payment
  • The GBP-14 Diagnostic: structured executive interviews and evidence review across 14 supplier-experience practice areas
  • Your Supplier Choice Index (SCI) score, refreshed annually
  • A detailed report for your procurement and finance teams, benchmarking your supplier partnership practices against the best and setting out how to improve
  • A certified Customer of Choice badge for your website, LinkedIn, and RFP responses
  • Certified Customer of Choice status shown on your profile
Apply to discuss scope

Certification and badge are only issued once your organisation meets the certification bar.

Certification isn't guaranteed. That's what makes the badge worth having.

Three steps, one credible signal

1

Apply & scope

Tell us about your organisation. Good Business Pays scopes the GBP-14 Diagnostic to your size, structure, and supplier base.

2

Structured interviews

Good Business Pays conducts structured executive interviews across your organisation and, where available, incorporates supplier-validated input — rated Red / Amber / Green across 14 practice areas. This isn't a self-assessment: it's led and scored by Good Business Pays.

3

Certify & publish

Organisations meeting the bar receive their SCI score and certified badge, and their profile is recognised as a Certified Customer of Choice.

Start your GBP-14 Diagnostic

Tell us a little about your organisation and we'll be in touch to schedule your assessment.

Submitting this form opens your email client, addressed directly to Good Business Pays.